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Digital marketing resume example

In digital marketing everything is measured, so your resume should be too: traffic, conversions, cost per acquisition, audience growth. This example puts those results first.

Template: Modern · Fictional example: names, companies and details are made up to illustrate the format.

Tips for this resume

  1. 1Each channel with its metric: organic traffic, ROAS, CPA, open rate, follower growth.
  2. 2State the budget you manage: it instantly shows your level of responsibility.
  3. 3Google, Meta or HubSpot certifications are keywords recruiters search for.
  4. 4Specify whether you're more strategy or execution, and which channels — “digital marketing” is very broad.

Frequently asked questions

Which metrics should I put on a digital marketing resume?

The ones tied to business: sales, leads, ROAS, CPA or traffic that converts. Standalone likes or impressions are less convincing if they don't link to an outcome.

Should I link to my campaigns or blog?

Yes, if they're public and you can show them. A short case study on your site or LinkedIn is a great complement to the resume.

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